News > Propertyfinder.ae selects ATC as exclusive news provider
28/06/2010
First destination for properties listing in the UAE, PropertyFinder.ae selected AllTheContent.com as exclusive partner to enrich its high quality data with first class editorial content. |
As the first destination for any information on properties to buy or rent in the United Arab Emirates, PropertyFinder.ae is constantly investing to increase the quality of services proposed to customers and traffic partners. Traffic partners are leading destination sites covering multiple topics and subjects that uses PropertyFinder.ae as its partner page for real estate listing and "housing" related content. In order to provide a complete services covering all the dimension of real estate content, PropertyFinder.ae -that has the best and most exhaustive listing of the region- has teamed up with AllTheContent.com to enrich its listing and search tools with high quality content. "As the recognized leading player in region, we consider as essential to increase the value of our services on a permanent basis" explains Michael Layhani, CEO & founder of PropertyFinder.ae, and "editorial content provides a great added value perceived both by end users and traffic partners". Dubai based Layhani adds "we wanted the content to be specialized with various topic treated in-depth, really localized for the region and in multiple languages, so we naturally went to AllTheContent.com and their AllTheContent Arabiabranch to cover that need with a full guarantee of success and achieved goals, in regards to their footprint in the region."
In Arabic and English, provided content covers the two major types of content that are useful for people planning to buy or to rent a property in the UAE. On one side, AllTheContent.com provides articles and news about life in the United Arab Emirates, with points of interest and in-depth articles on the UAE real estate market. On the other side, ATC delivers daily lifestyle content related to home and decoration, with feeds on design, furniture, domotic or upcoming trends.
In addition to provide additional value to end users with compelling useful content, those services also improving traffic and search engine ranking by updating regularly the web pages with relevant keywords. Also, the combination of exhaus Currently deployed with online partners, the same project shall be provided as OTT / IPTV applications. "The telecom market is booming in the region" explains Michael Layhani, adding that "our real estate listing are meant to be fully cross-platform, as end users may look for a property on their interactive TV, mobile phone or any upcoming new media devices". |

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